Advantech Launches DS-380: Bringing Advanced AI Vision to Outdoor DOOH Displays

Advantech, Taipei, Taiwan, 28.11.2025 - Advantech (2395, TW), a leading provider of AIoT platforms and services, today announced the launch of the DS-380, a next-generation digital signage system designed to deliver greater intelligence, interactivity, and durability to smart city environments. Purpose-built for demanding outdoor scenarios such as drive-thru lanes, transportation hubs, large-scale video walls, and self-service kiosks, the DS-380 enables municipalities and businesses to deliver real-time, impactful digital content to citizens and visitors. With robust computing performance, advanced connectivity options, and a ruggedized design, the DS-380 sets a new benchmark for smart urban communication and engagement, accelerating the digital transformation of public spaces.

Engineered for High-Performance Smart City and DOOH Applications

As smart cities continue to evolve, digital signage has become essential for delivering real-time information, engaging citizens, and optimizing urban operations. The DS-380 is specifically engineered for outdoor and smart city deployments, where performance, durability, and reliability are critical.

Powered by the latest Intel® Core™ Ultra processors (135H/125H), the DS-380 delivers exceptional computing performance for data-driven signage, real-time analytics, and edge AI applications. This enables intelligent, immersive digital experiences across modern urban spaces.

The DS-380 supports up to four independent displays via 4 x HDMI 2.0 outputs, with HDMI 1 delivering 8K resolution for ultra-high-definition visuals. It enables synchronized 4K or 8K content across multiple screens with outstanding clarity. Featuring a fanless design, wide operating temperature support, and rich I/O connectivity, the DS-380 is ideal for transportation hubs, retail analytics, video walls, and outdoor digital signage in smart city environments.

Compact, Rugged, and Built for the Outdoors

Designed with outdoor reliability in mind, the DS-380 features a fanless, compact chassis capable of operating within a wide temperature range of -10 ~ 50°C, ensuring stable 24/7 operation in harsh environments such as transit platforms, roadside kiosks, and smart retail points. A 19 VDC power input further enhances deployment flexibility. Despite its small form factor, the DS-380 provides extensive I/O connectivity, including:

• 2 x 2.5GbE LAN ports for fast, secure network transmission 
• 2 x USB 3.2 Gen 1 and 2 x USB 2.0 ports for peripheral integration 
• 2 x powered COM ports for legacy device connectivity 
• 1 x IR connector for infrared remote control functions

This combination of rugged design and versatile connectivity makes the DS-380 an excellent fit for space-constrained, mission-critical outdoor installations.

Built-in Hardware EDID for Seamless Display Compatibility

To ensure consistent and reliable display output, the DS-380 integrates built-in HDMI EDID hardware. By maintaining correct resolution and signal settings across display changes or power cycles, it eliminates common compatibility issues and reduces on-site maintenance efforts. This ensures smooth, uninterrupted operation for digital signage networks and smart city display infrastructures.

Enabling AI-Driven Digital Transformation in Urban Spaces

From smart transportation systems and interactive retail to digital wayfinding and public information displays, the DS-380 is redefining how cities communicate and operate. With integrated edge AI capabilities, it enables operators to deliver real-time, context-aware, and dynamic content tailored to both environment and audience.

Whether deployed in railway stations, drive-thru environments, public kiosks, or large-scale video walls, the DS-380 supports efficient, intelligent, and secure operation – enabling smarter, more engaging urban experiences and helping city planners and businesses realize the full potential of AI-driven digital signage.